STEVEN IS AN OFFICIAL SPOKESPERSON for NFL Play 60. Designed to tackle childhood obesity, NFL Play 60 brings together the NFL's long-standing commitment to health and fitness with an impressive roster of partner organizations - Action for Healthy Kids, Ad Council, American Heart Association, National Dairy Council, Nickelodeon, United Way, and the U.S. Department of Health and Human Services. In additional to national PSAs and online programs, Play 60 will also be implemented locally, as part of the NFL's in-school, after-school and team-based programs, from youth football to "What Moves U."
Other players involved in NFL Play 60 include TOM BRADY (New England Patriots) and TONY ROMO (Dallas Cowboys), who will motivate and inspire kids as Play 60 team captains on NFLRUSH.com, the league's official website for kids; REGGIE BUSH (New Orleans Saints), ANTONIO GATES (San Diego Chargers), and JASON WITTEN (Dallas Cowboys), all of whom are featured in Ad Council public service announcements encouraging physical activity among children; GARY BAXTER (Cleveland Browns) and ROBERTO GARZA (Chicago Bears), who will post online health and fitness blogs at NFLRUSH.com; ELI MANNING (New York Giants), a national spokesman for "What Moves U," an in-school component of Play 60; and STEVE SMITH (Carolina Panthers), also a "What Moves U" spokesman and a featured player in Nickelodeon's "Let's Just Play" on-air health and fitness show. New York Jets head coach ERIC MANGINI is the official Coach Motivator for Play 60. His online messages on NFLRUSH.com will encourage kids to get and stay healthy.
To launch NFL Play 60, more than 25 teams helped build Youth Fitness Zones in their communities today, providing new places for local kids to be active. The fitness zone projects were part of the NFL's annual Hometown Huddle, a league-wide day of service in partnership with the United Way.
To learn more, go to http://www.nflrush.com/health/.